Polityka prywatności
Privacy Policy
This Privacy Policy outlines how Blackfeather Dancewear (“the Site,” “we,” or “us”) collects, uses, and discloses your personal information when you visit or make a purchase from the Site.
Collecting Personal Information
When you visit the Site, we collect certain information about your device, interaction with the Site, and information necessary to process your purchases. If you contact us for customer support, we may also collect additional information. In this Privacy Policy, any information that can uniquely identify an individual is referred to as “Personal Information.” Below is more information about the types of Personal Information we collect and why.
1. Device Information
- Examples of Personal Information collected: Web browser version, IP address, time zone, cookie information, viewed sites or products, search terms, and interaction with the Site.
- Purpose of collection: To load the Site accurately and perform analytics on Site usage to optimize our Site.
- Source of collection: Automatically collected using cookies, log files, web beacons, tags, or pixels.
- Disclosure for a business purpose: Shared with our processor, Shopify.
2. Order Information
- Examples of Personal Information collected: Name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number.
- Purpose of collection: To provide products or services, process payment information, arrange for shipping, provide invoices/order confirmations, communicate with you, screen for potential risk or fraud, and provide information or advertising in line with your preferences.
- Source of collection: Collected from you.
- Disclosure for a business purpose: Shared with our processor Shopify, Facebook, and Instagram.
3. Customer Support Information
- Purpose of collection: To provide customer support.
- Source of collection: Collected from you.
Minors
The Site is not intended for individuals under the age of 18. We do not intentionally collect Personal Information from children. If you are a parent or guardian and believe your child has provided us with Personal Information, please contact us to request deletion.
Sharing Personal Information
We share your Personal Information with service providers to help us provide our services and fulfill our contracts with you. For example:
- Shopify: We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here: Shopify Privacy Policy.
- Legal Compliance: We may share your Personal Information to comply with applicable laws and regulations, respond to subpoenas, search warrants, or other lawful requests, or protect our rights.
Behavioural Advertising
We use your Personal Information to provide targeted advertisements or marketing communications that we believe may interest you. For example:
- Google Analytics: We use Google Analytics to understand how our customers use the Site. You can read more about how Google uses your Personal Information here: Google Privacy Policy. You can opt-out of Google Analytics here: Google Analytics Opt-out.
Opting Out of Targeted Advertising:
- Facebook: Facebook Ad Settings
- Google: Google Ad Settings
- Bing: Bing Ad Settings
- Digital Advertising Alliance: DAA Opt-out Portal
Using Personal Information
We use your Personal Information to provide our services to you, including offering products for sale, processing payments, shipping and fulfillment of your order, and keeping you updated on new products, services, and offers.
Lawful Basis
Pursuant to the General Data Protection Regulation (“GDPR”), if you are a resident of the European Economic Area (“EEA”), we process your personal information under the following lawful bases:
- Your consent;
- The performance of the contract between you and the Site;
- Compliance with our legal obligations;
- To protect your vital interests;
- To perform a task carried out in the public interest;
- For our legitimate interests, which do not override your fundamental rights and freedoms.
Retention
When you place an order through the Site, we retain your Personal Information for our records unless and until you ask us to erase it. For more information on your right of erasure, please see the ‘Your rights’ section below.
Automatic Decision-Making
If you are a resident of the EEA, you have the right to object to processing based solely on automated decision-making, including profiling, when it has a legal effect on you or otherwise significantly affects you. We do not engage in fully automated decision-making that has a legal or significant effect using customer data.
Your Rights
GDPR
If you are a resident of the EEA, you have the right to access the Personal Information we hold about you, port it to a new service, and ask that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact us through the contact information below.
Your Personal Information will be initially processed in Ireland and then transferred outside of Europe for storage and further processing, including to Canada and the United States. For more information on data transfers and GDPR compliance, see Shopify’s GDPR Whitepaper: Shopify GDPR.
Cookies
A cookie is a small amount of information downloaded to your computer or device when you visit our Site. We use various cookies, including functional, performance, advertising, and social media or content cookies. Cookies enhance your browsing experience by remembering your actions and preferences, and they provide information on how people use the website.
Cookies We Use:
Necessary for the Functioning of the Store:
- _ab: Used in connection with access to admin.
- _secure_session_id: Used in connection with navigation through the storefront.
- cart: Used in connection with the shopping cart.
- cart_sig: Used in connection with checkout.
- cart_ts: Used in connection with checkout.
- checkout_token: Used in connection with checkout.
- secret: Used in connection with checkout.
- secure_customer_sig: Used in connection with customer login.
- storefront_digest: Used in connection with customer login.
- _shopify_u: Used to facilitate updating customer account information.
Reporting and Analytics:
- _tracking_consent: Tracking preferences.
- _landing_page: Track landing pages.
- _orig_referrer: Track landing pages.
- _s: Shopify analytics.
- _shopify_fs: Shopify analytics.
- _shopify_s: Shopify analytics.
- _shopify_sa_p: Shopify analytics relating to marketing & referrals.
- _shopify_sa_t: Shopify analytics relating to marketing & referrals.
- _shopify_y: Shopify analytics.
- _y: Shopify analytics.
Cookie Management:
You can control and manage cookies in various ways. Removing or blocking cookies may negatively impact your user experience, and parts of our website may no longer be fully accessible. Most browsers automatically accept cookies, but you can modify your browser settings to decline cookies if you prefer. For more information, visit All About Cookies.
Blocking cookies may not completely prevent sharing information with third parties such as our advertising partners. To exercise your rights or opt-out of certain uses of your information by these parties, follow the instructions in the “Behavioural Advertising” section above.
Do Not Track
There is no consistent industry understanding of how to respond to “Do Not Track” signals. Therefore, we do not alter our data collection and usage practices when we detect such a signal from your browser.
Changes
We may update this Privacy Policy from time to time to reflect changes in our practices or for operational, legal, or regulatory reasons.
Contact
For more information about our privacy practices, questions, or complaints, please contact us by email at hello@blackfeatherdancewear.co.uk.
Last Updated: 20/07/2024
If you are not satisfied with our response to your complaint, you have the right to lodge your complaint with the relevant data protection authority.